KRAZE logoEST. 25 CAI

Fuel for ambition.

High-quality, fairly priced energy made in Egypt for creators, athletes, and hard workers. Crack one open and get moving.

Lineup

Meet the KRAZE lineup

Original
Energy Drink

Original

Clean lift. Zero fuss. Your everyday fuel.

Citrus Rush
Energy Drink

Citrus Rush

Bright, zesty focus with a smooth finish.

Berry Volt
Energy Drink

Berry Volt

Juicy power that hits different.

Mission

Provide a well-priced, high-quality local energy drink in a market saturated with overpriced imports. We champion ambition and self-improvement.

Vision

Redefine energy drinks as fuel for development and innovation. Build a community of ambitious leaders across sport, craft, and culture.

Aesthetic

A tactile, "raw" look—stamped edges, bold type, real-life product shots on the go—keeps KRAZE authentic and distinct.

Photography — Product

On-the-go scenarios: in a gym bag, on the court, at the desk—doubling down on the fuel-for-ambition concept.

Photography — People

Monochrome scenes of creators and athletes—drink is the only color pop, already opened, half-finished.

Packaging

Original flavor stands out in primary colors; flavored editions add bold illustrations while staying on brand.

Retail

Focus on shelves and fridges; aim for consistency across stores with simple, bold POS.
Events background

IRL

Upcoming events

KRAZE Half Court — Cairo

🗓 Oct 5, 2025📍 Heliopolis Club
Basketball

KRAZE Street Run 10K

🗓 Nov 14, 2025📍 New Cairo
Running

Creators Camp — Season 1

🗓 Dec 3–4, 2025📍 Downtown Cairo
Creators

Our Community

KRAZE Ambassadors

Ahmed Salah

Ahmed Salah

Football Athlete

Cairo, Egypt
Yara El-Sharkawy

Yara El-Sharkawy

Swimming Athlete

Alexandria, Egypt
Mariam Ali

Mariam Ali

YouTube & Instagram

Cairo, Egypt
Karim Youssef

Karim Youssef

TikTok & Snapchat

Alexandria, Egypt
Omar Hassan

Omar Hassan

Basketball Athlete

Giza, Egypt
Nour El-Din

Nour El-Din

Instagram & YouTube

Giza, Egypt

Search by city (e.g., Cairo, Giza, Alexandria).

Hyper One

Sheikh Zayed • Cairo

Carrefour

Maadi • Cairo

Gourmet

6th of October • Giza

Seoudi

San Stefano • Alexandria

Wholesale & partnerships

Why partner with KRAZE?

  • • Strong retail margins and reliable local supply.
  • • Built-in creator network for launch support.
  • • Event platform for sampling and buzz.
✉︎ krazeenergy.eg@gmail.com